Masso Antico Primitivo ICE is a refreshing new red wine from Southern Italy. Handcrafted from the finest Primitivo grapes, nurtured in the sun-drenched vineyards of Puglia, this wine embodies the essence of Italian winemaking—bold, passionate, and beautifully balanced.

What sets Masso Antico Primitivo ICE apart is its ability to captivate the senses in a way no other red wine can. Designed to be served chilled, its bright and vibrant character unlocks a new dimension of flavour, offering a refreshing experience without compromising the fruity, smooth notes that makes Primitivo so beloved. With notes of sour cherries, plums and strawberries on the nose, with soft tannins and balanced acidity, every sip is a refreshing indulgence.

The distinctive light-blue bottle is more than a striking design—it’s a built-in sommelier. The temperature-sensitive label changes colour when the wine reaches the perfect serving temperature of 8°C, ensuring an impeccable experience every time.

Whether you’re enjoying a sunny afternoon on the terrace, hosting a chic dinner party, or looking for a unique gift, Masso Antico Primitivo ICE has an approachable style that makes it ideal for both casual sipping and social gatherings. It is a go-to choice for those looking to try something unique, and enjoy a delicious red wine in a new way.

Best enjoyed on its own, however, it pairs perfectly with a variety of light summer appetisers, charcuterie, or fresh salads.